Last week was lookbook/trends/ styling week. It was a
productive week as I got to experience a small bit of styling and photography. It
had always crossed my mind as a way to get in industry and I had always been
interested in branding but last week was an eye opener. I did not enjoy it as
much as I would.
The week began with a presentation on photographers and
stylists. I was immediately drawn to Steven Meisel’s success, being told about
his deal with Italian vogue was very interesting. Our first task was to create
6 mood boards for a photo shoot about us (location, props, hair/make-up,
styling, mood and lighting, poses and casting). Once I decided what I was going
to do the photo shoot on I enjoyed gathering and presenting images, it was not particularity
difficult but I always struggle with layout. I am not very confident with
layout and structure so mood boards and A1 sheets are a struggle.
Our next task was go trend spotting taking photos of the latest
trends on window displays and in store. Unfortunately I had prearranged work experience
I needed to do and had no time to do the activity so I looked online for the latest trends. This
task was an eye opener because as a fashion designer knowing trends should be something
you do all the time. I try and keep myself up to date with trends. The results
were feedback to the rest of the class in groups of 4 or 5.
On the last day we were asked to present the final photo shoot. I did not enjoy the week so by this day I had switched of and stopped paying
attention. In hindsight this was not the best thing to do as I produced horrible
work for the week. I need to learn to work through things I don’t enjoyed
instead of switching off.